Creative & Art Direction - Berlin / Nazáré
Working as Povilauskaite Studio, I turn business problems into campaign concepts, brand films and social-first ideas for brands and agencies across Europe. I’ve built campaigns for Volkswagen and Lufthansa, and bring the same rigor to challenger brands with everything to prove.
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Why hire Eva
No account managers relaying notes. No juniors learning on your budget. Just the person with the idea - start to finish.
You brief me, not a team of three. The person with the idea is the person you actually talk to.
Give me a business problem, a messy brief, or a category nobody’s cracked yet. I’ll hand back something you can actually build.
Culturally switched-on, strategically grounded, strong enough to become a campaign, a film, a stunt, or a post worth stopping the scroll for.
Join an existing team, lead the project solo, back up a pitch, or I’ll pull the right specialists around the idea.
Volkswagen and Lufthansa on one end. Surf Camp LT and Big Wave Alliance on the other. Same standards, either way.
I don’t vanish after the deck. I stay through production when that’s what the work actually needs.
Selected work
The alternative to an agency
A typical retainer buys you a strategist, a project manager, a junior - and eventually, somewhere in there, an idea. Hire me and the idea comes first, from someone senior enough to have already done this at Cannes Lions level.
Global brands & agencies - full-scale creative direction and production support for a campaign, film or launch.
Challenger & culture brands - the concept, identity or content strategy to make a smaller budget punch above its weight.
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About
Povilauskaite Studio is Eva’s practice - built on the belief that the strongest creative work comes from one clear point of view, not a committee. Berlin-based, working worldwide.
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Next step
Tell me what’s broken, missing, or boring about your brand right now. I’ll tell you what I’d do about it.
